Friday, 24 February 2012

Business Notes: Understanding Mission, Aims and Objectives Key Words

Standard
A mission statement is a general statement illustrating why a business exists

Corporate aims are long terms goals of the business (3/5years)

Corporate objectives are short to medium term targets of the business

A Stakeholder is an individual or group who has an interest in the business

More business related posts to come soon!

- Esjae x

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